13 beauty trends that will dominate in 2020

The beauty movements shaping the new decade

The beauty industry may thrive on newness, but this year a slower approach is on the horizon, with sustainability movements flourishing. The 2020 spirit of beauty is more inclusive than ever, too; from innovations in hyper-personalised products, to the boom of products servicing subjects previously considered taboo. From the ethical to the escapist, theses are the trends to get excited about now…

1. Ageless beauty will be (belatedly) celebrated

In the latter part of the last decade, brands and retailers made significant strides in catering to under-represented communities. “In 2019, Superdrug announced their decision to only stock foundations that come in a minimum of 20 different shades following research revealing that two-thirds of black and Asian women do not feel that high-street brands cater for their beauty needs,” consultant dermatologist Dr Justine Kluk notes of the post-Fenty Beauty era, whereby brands stocking foundation in a small shade range will be called out as archaic. But while products, from make-up to hair and skincare, are more readily available to all ethnicities, body types, skin tones, gender expressions and identities, beauty industry marketing is still often guilty of assuming their customer is white – and young.

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Indeed, age inclusion in particular has felt somewhat lacking from the diversity conversation in beauty; 40 per cent of women over the age of 50 ‘don’t feel seen’ according to L’Oreal Paris research (the brand itself has a rich history of speaking to women over 40, with ‘ageless’ messaging and mature beauty ambassadors). But that looks set to change across the board, with brands now speaking directly to the neglected Generation X woman (aged 45 and up). In a further move away from ‘anti-ageing’ towards those servicing specific concerns – often targeting hormonally-driven changes (menopausal women represent a large and lucrative category but have been significantly underserved until recently), brands are introducing more products for Gen Xers. Look out for new launches in 2020 from L’Oreal ParisClarinsTrinny LondonKorres and Boots No7.

2. Conscious capitalism and consumption: from ‘slow beauty’ to ‘blue beauty’

The ever-increasing focus on conscious capitalism has seen beauty giants such as L’Oréal publicly commit to 100 per cent eco-friendly packaging (meaning compostable or reusable) by 2025, while British brand Lush (among other indie brands) has pioneered the movement for zero packaging (‘naked’, as they call it) by successfully making products in solid form. Waterless beauty has also become a focus: in 2019 L’Oréal achieved a 60 per cent reduction in water consumption per finished product, while Unilever halved the water associated with the consumer use of its products. This year, a new Procter & Gamble hair line called Waterless will launch in the US. As the industry’s most-used ingredient, there are concerns that demand for water could outstrip supply if these changes aren’t made.

When it comes to conscious consumption, a collective slow (or slower) beauty stance will be adopted, with respect to sustainability and environmental ethics. So coined ‘blue beauty’ will rise, too. The concept referring to products that aim to protect the oceans and water supplies (such as One Ocean Beauty, which partners with charity Oceana) is the “next generation clean beauty”, according to WWD. The new decade is essential to the wellbeing of our planet, and the beauty industry can play a big part in that.

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3. Microbiome skincare will become increasingly sophisticated

Google searches for ‘microbiome’ (the microorganisms on and inside your body) increased by +110 per cent year-on-year in 2019, and – according to Mintel – it’s this that is driving the UK facial skincare market. “There are a trillion microorganisms on the surface of your skin and not one of us on the planet has the same microbiome,” says skincare authority Paula Begoun. Hence why it is a challenge for bacteria-balancing ingredients in products to suit all. But a move towards hyper-personalised skincare will factor in one’s microbiome, with beauty giants such as Johnson & Johnson having a dedicated microbiome platform working on it. Dendy Engelman M.D., consulting dermatologist at Elizabeth Arden (too focusing on this sector) confirms, “the microbiome will be on the forefront in 2020,” in a bid to tackle all – from ageing concerns to acne. Maintaining bacterial homeostasis on your skin means it “reflects the light better, keeps hydration in and lets products penetrate deeper,” she adds. Yes please.

4. A hyper-personalised approach awaits

Taking skin swabs to test bacterial analysis and DNA – and therefore receive products customised to your microbiome and genetic make-up – are just two ways in which we will be taking a more targeted approach to beauty in the new decade. Home tech can also help tell us about our beauty needs. HiMirror analyses your skin’s conditions through a photo, storing data to track progress over time and reveal whether your products actually work for you. Like an at-home skincare consultant, it can assess your skin for lines and wrinkles, dark circles, dark spots, blemishes, roughness and pore size. When it comes to make-up, Procter & Gamble will launch its Opte Precision Wand in 2020, which identifies skin imperfections and applies make-up to those exact area without wasting product on places that don’t require coverage. No, it’s not wizardry. For your hair, Sisley has developed its Hair Rituel Analyser, a tool providing an accurate and customised diagnosis of the scalp and hair fibre, allowing you to better bespoke your routine and track progress.

5. Beauty and mental health conversations will further converge

The microbiome is one example of just how much the health and beauty worlds have merged, as are both the boom of vegan beauty and the CBD market being bigger than ever, which all speaks to a holistic approach to beauty becoming the norm. When it comes to wellness, with Google searches for ‘self-care’ having risen by 100 per cent in the last five years, the normalisation of conversations around mental health has been one of the biggest cultural phenomena of the last decade. In 2020, we predict that mental health will become a bigger focus for beauty brands, especially directed towards millennials (dubbed ‘the anxious generation’) and Gen Zers (who are “more likely to report mental health concerns“). Fashionistadetails that according to a 2019 report on Gen Z’s beauty shopping habits compiled by WGSN, “Gen Z prizes brands that offer moments of calm, sensorial experiences and products that support their physical, mental and emotional well-being”. Think Revlon’s recent collaboration with model and activist Adwoa Aboah’s mental health organisation Gurls Talk. It’s also likely as to why the ‘Mindful Mani’–the idea of plugging into music/a podcast while you have your nails transformed – launched by the UK’s leading beauty bookings service Treatwell – was such a success during 2019’s Mental Health Awareness Month: the platform reached over 20 million people across eight countries in a bid to make salon time specifically ‘me-time’. Alongside manicures (inhibiting your ability to swipe, scroll and tap), Treatwell also reports a 40 per cent increase in massage bookings year-on-year, suggesting we’re spending more on our self-care and making moments of disconnect a priority.

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6. Anti-pollution skincare will become as commonplace as sun protection

Latest figures show that 91 per cent of the world’s population live in places where air quality exceeds the World Health Organisation’s guideline limits and 4.2 million deaths every year occur as a result of exposure to ambient (outdoor) air pollution. “This is double previous estimates and places air pollution as the world’s largest single environmental health risk,” notes Dr Kluk. “Our skin is the main interface between our bodies and pollutants from road traffic, power generation, agricultural/waste incineration and industry,” the dermatologist adds. The result? “Features of skin ageing, such as wrinkles and dark spot formation, are accelerated in heavily polluted environments and the number of those suffering with skin conditions, such as acne, is increased.” So, if sun exposure is our skin’s number one enemy, pollution is the number two. Anti-pollution skincare is no longer thought of as marketing, but a must. In 2019 Liberty London saw an increase of 57 per cent in purchases of pollution-battling products, and skincare launches will focus on it in 2020 (for example, Clé de Peau Beauté will be relaunching its global best-seller – the Correcting Cream Veil –with pollution defence, SPF and super light reflecting technology). “I predict that the demand for skincare products with an anti-pollution claim will soar in the coming year and they will become as commonplace in our daily routines as sun protection creams,” says Dr Kluk.

7. Calls for ‘clean beauty’ to be defined with full transparency

In 2019 ‘clean beauty’ gathered momentum to become a mega-category, but no one could actually agree on what defined it. Was it what was in the formulas? Or what wasn’t? Is ‘clean’ the same as ‘green’ and ‘natural’ (also open to interpretation)? What about organic? Many brands saw a new marketing opportunity and jumped on the bandwagon, causing a tide of greenwashing in the wake. Inaccuracies became commonplace online, whereby ‘chemical’ products were labelled ‘bad’ – despite every ingredient (both synthetic and from nature) being a chemical. An EU regulation change came into place the summer of 2019 applying to ‘free-from’ claims such as ‘free-from parabens/silicones’, because, in many cases, there has been no justification for their use. As the CTPA (Cosmetic, Toiletry, and Perfumery Association) explains: “Ultimately, consumers could be led to think that a cosmetic product featuring certain ‘free from’ claims is safer than another product that doesn’t have those claims, which cannot be true.”

In 2020 expect to see a fight against misleading information in beauty with demand for full transparency from brands, leading to clearer definitions of what can be considered ‘clean’. In addition to ingredients, companies’ ethical standards at all stages of a product’s process will be scrutinised. This year, look out for brands such as HIGHR, a new cosmetics company launching with high-impact lipsticks, which hopes to create “the cleanest supply chain in beauty”.

8. We’ll adopt a ‘skinimalist’ approach

This time last year ‘skip-care’ entered our lexicon, a Korean trend surpassing the laborious 10-step routine and encouraging a more minimalist approach, often utilising multi-use products. It took off here: in August statistics from Mintel showed that 28 per cent of UK women have reduced the number of products in their skincare routine, with millennials aged 20 to 29 being most likely to have simplified their routines, with 54 per cent confirming so. Before long we were ‘skin fasting’ (popularised by Japanese skincare brand Mirai Clinical), which played into many a modern movement. For some it was about the aforementioned slow beauty – the counter trend to excessive consumption of products born out of respect for our sustainability crisis (naturally, this is not restricted to skincare, but beauty buys in general). For others it was more wellness-related – like an intermittent fasting diet, it’s thought to help the skin ‘detox’. Of course, skincare companies are identifying new topical ways to encourage a ‘reset’, with autophagy in skincare being a new trend predicted by Elizabeth Arden’s Dr Engelman. She explains: “Autophagy simply means self-eating, a process that every cell in your body goes through. Processed foods and environmental toxins can slow autophagy down so, to combat that, you can activate the process through certain foods (think antioxidant-rich teas) and different eating habits, like intermittent fasting.” And, she adds, there will new ingredients formulated in products which will act as autophagy activators.

Whether you strip back your skincare, or look for clever innovations to make the skin behave more efficiently, it’s clear that with a ‘skinimalist’ approach, simple needn’t mean ineffective. If a more minimalist lifestyle applies to your product habit, but you don’t want to sacrifice on results, look to brands such as Tandem Skincare. The collection of hardworking hybrid products are designed to simplify your routine while reducing your consumption.

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9. Gen Zers will practice prejuvination

While taking a conscious approach (as above), Dr Kluk feels that Gen Zers will also be increasingly skincare savvy, adopting serious routines earlier. “If you care about your skin, it’s never too early to take an active interest in skin health,” she says. “Skincare has evolved past rejuvenation and ‘fixing’ to prevention and prejuvenation.” She explains that, while there is no right age to establish a routine appropriate for your skin type, the importance of healthy bodies is stressed to younger people through conversations about diet and exercise, so habits that keep your skin healthy should not be an exception. “Gen Z – the youngest and soon the largest, consumer population – understand this very well. Learning to cleanse, moisturise and protect your skin at an early age can improve self-esteem, relationships and professional development, reduce suffering and help us feel good about our skin for as long as possible.” Subsequently, she predicts “that the skincare offering directed at this knowledge thirsty, digitally savvy, eco-conscious population will explode in 2020 and beyond”. Actress Millie Bobby Brown’s beauty brand Florence by Mills (pictured above) is a prime example of this; having recently wonSpecialty Launch of the Year at the WWD Beauty Inc Awards it balances prejuvination with playful perfectly.

10. Make-believe make-up will go mainstream

Sales of make-up were in decline in 2019, with 31 per cent of us who wear it buying colour cosmetics less frequently compared to 2018, and while modest consumption may continue, 2020 looks set to be the year of a return to make-up experimentation. Popularised by HBO’s hit series Euphoria, and seen on the spring/summer 2019 catwalks including Anna Sui, Dries Van Noten, Off-White and House of Holland (above), make-believe make-up feels very now. “2020 is the year to experiment and play with your make-up and your style,” says influential make-up artist Lisa Potter-Dixon. But, she qualifies, “this doesn’t mean that you have to cover your face in gems and neon eyeshadow,” like a model tended to backstage by Pat McGrath. “Placing a touch of glitter in the centre of your eye, under your lower lash line, will give you a subtle twinkle of sparkle,” she advises. “Use a liquid glitter like Stila’s Magnificent Metals, or, if you’re feeling adventurous, Gypsy Shrine do some lovely self-adhesive gem stones.” For day, try a coloured liner instead of your usual black. “Jewel-toned shades work on all skin tones and can bring out your natural eye colour,” Potter-Dixon adds. The same goes for hair: pearls and crystals adorned ‘dos on the spring catwalks, while models at Moschino walked with their hair painted in pastel patterns. From the otherworldly to the wearable, playful beauty may just be the perfect antidote to our politically unsettled times.

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11. Post-influencer beauty brands will shine

If MyBeautyBrand has anything to do with it, the ‘#spon’-heavy beauty industry will be disrupted in 2020. The digital platform whereby customers – not influencers – sell via peer-to-peer recommendation (like a digital Avon) just launched and has high hopes of encouraging companies to stop paying influencers to promote beauty products. Co-founder Robin Derrick tells Bazaar: “Big brands have jumped on influencer marketing as a way to reach people that are increasingly turning off traditional media – it’s cynical and lazy marketing.” MyBeautyBrand don’t have any problem with influencers as such, or someone endorsing something, but “it’s easy to corrupt that process with money,” Derrick adds. He feels that in 2020, transparency and honesty are more important. Of course, this comes while Instagram tests the removal of likes from its platform, leaving influencers to fight for attention, validate themselves – and make money. Whether brands will move on from sponsored content – or influencers will turn their back on Instagram to promote products in other ways – remains to be seen, but either way authenticity will reign.

12. A men’s beauty boom is coming

A visit to the Indie Beauty Expo London 2019 in October demonstrated that beauty brands specifically for men (not ‘gender neutral’) are on the up. The company helping indie brands connect to buyers, press, vendors and investors reports: “Brands are multiplying to cater to evolving notions of masculinity and capitalise on an accelerating men’s personal care business. Allied Market Research forecasts the global men’s personal care market will advance at a compound annual growth rate of 5.5 per cent to reach $166 billion by 2022.”

Ones to watch are BEYL Made for Men Skincare, Shakeup Cosmetics and Mr. Carter’s Essentials which will be joining the likes of Warpaint, whose goal is to break down male make-up misconceptions and provide functional products. With Tom FordYSL and Clinique successfully selling concealers, bronzers and brow definers for men, hopefully 2020 will be the year that men wearing make-up as they please will become the accepted norm.

13. The sexual wellness movement will continue to grow

As we all become more at ease discussing subjects previously thought of as taboo, the market for personal care grows bigger and bigger. While so-called ‘vaginal beauty products’ may miss the mark, brands now catering to our sexual health and wellness – whether in the context of pregnancy and menopause, or not – can only be a good thing. The Indie Beauty Expo London 2019 showcased many emerging brands focusing on this area, from Smile Makers (arguably the first sex-tech brand created by and for women) to Organicup (organic menstrual cups and cleansers) and Baubo (intimate skincare balms). With the global sexual wellness market predicted to reach a value of $39 billion by 2024, this inclusive sector is seeing many brands approach it from a more sophisticated standpoint, too. Recently, Marylebone’s The Drug Store (“the home of CBD curated wellness”) launched its Tackling Taboos seminar series, with the first instalment spotlighting the subject of sexual wellness. Expect more conversations – and innovations – around the subject in 2020.

Source: https://www.harpersbazaar.com/uk/beauty/beauty-shows-trends/a30279675/2020-beauty-trends/

Breaking Beauty News: Milk Makeup, Coloured Raine, & More!

Keeping up with all the new beauty products dropping each week could be a full-time job! Luckily, we’ve assembled a list of some of this week’s new beauty products you might want to add to your cart. Read to the end to see which made the cut as my top pick.

1. Milk Makeup’s Vegan Milk Moisturizer is a rich face cream featuring a blend of vegan milks for daily hydration.

2. Single shadow collectors rejoice! Coloured Raine has released the Book of Shades Eyeshadow Organizer, an empty single eyeshadow book that can hold up to 72 shadows.

3. Laneige’s Cica Sleeping Mask strengthens skin’s moisture barrier overnight for nourished skin when you wake up.

4. Fenty Beauty has released mini Snap Shadows Mix & Match Eyeshadow Palettes in 6 color schemes from neutrals to pastels.

5. Want full coverage, 16-hour wear? The Elf Hydrating Camo Concealer delivers a matte finish and comes in 26 shades, including a true white.

6. Tarte Spicy Betch takes “warm-toned palette” to a new level, with 8 red-, orange-, and yellow-toned shades.

7. The newest release from Beauty Blender, the Wave Shadeshifter Makeup Sponge, transforms to a new color when wet with hot water.

8. The Estee Lauder Futurist Hydrating Rescue Moisturizing Foundation SPF 45 is a full coverage foundation with a radiant finish plus sun protection to boot.

9. Obianuju’s Top Pick: Juvia’s Place just launched mini palettes, and they are gorgeous! There are 4 palettes in this collection: The ChocolatesThe NudesThe Violets, and my personal favorite, The Berries.

 

Source:  https://www.rouge18.com/2019/12/26/breaking-beauty-news-milk-makeup-coloured-raine-more/

 

Beauty contest giveaway

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Nominating a stylist for an award is a way to show them how much you appreciate them going above and beyond the call of duty. Hair’s our top 5 reasons why you should nominate someone who has made a difference:

1. You can make a difference to their life!

These awards are all about making a difference, and there’s no reason why you can’t get in on the fun! For someone who constantly exceeds expectations, it feels amazing to be recognised. Your beauty pro would love nothing more than for you to appreciate what they’re doing, and tell them how much you find their work inspiring.

2. You get to be part of a supportive community

Nominating a beauty pro for the brilliant work they do is a way to be part of a larger community that recognises success and outstanding performance.

3. You get to show your stylist how much you care

This is the perfect opportunity to show your stylist, who time and time again go beyond what you expected from them, how much you truly appreciate what they’re doing. So go show them so love and nominate someone!

4. It’s an opportunity to celebrate success

Let’s come together to celebrate the success of others!

5. You’ll get that warm, fuzzy feeling

There’s no better feeling than making someone smile. And that’s exactly what you’ll be doing by nominating someone for the Hair’s to you contest. Make your nomination meaningful, and they’ll always remember your kind words.

 

 

 

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Easy Mascara Hacks

Presenting… a video by the M Crowd — the wildly talented group of makeup influencers who create exclusive content just for Makeup.com. Here, Heidi shares mascara hacks for the best lashes of your life.

Mascara is truly the workhorse of any makeup bag — it’s the one thing you can always rely on, and finding the perfect formula is similar to stumbling across a pot of gold at the end of a rainbow or catching a train moments before the doors close. But even the best mascara can be better — or hacked so you get the biggest bang for your buck. Check out the 14 hacks ahead, designed to help your lashes reach their fullest potential.

Hack 1: Bring it Back to Life

Mascara typically has a shelf life of two to three months once opened, but there are those times when you need it to stretch just a little bit longer. Contact solution works in a pinch, breaking up a gunky formula and thinning it out so it will last you a little bit longer. For best results, add a few drops at a time to achieve your preferred consistency.

Hack 2: Fake it Til You Make it

Use a fine tipped liquid liner to draw dashes on dots on your lash line. This will create the appearance of thicker lashes without the help of falsies or fiber mascara.

Hack 3: Turn Up the Heat!

Heat up your lash curler using a blow dryer before curling your lashes. This will give your lashes a better curl and help you achieve maximum volume. When doing this, be sure to check the temperature of the lash curler before using it on your face.

Hack 4: Curl, Baby, Curl

Rather than clamping your lash curler a few times and applying mascara, try this three-step method instead. Start with your lash curler at a 30 degree angle and clamp at the roots for 15 seconds. Repeat this at the middle of your lashes and finally at the end. Do this once or twice until you achieve your desired look.

Hack 5: Prime Your Lashes!

Lash primer is an essential step to getting the longest, fullest lashes possible. Not only will it help your lashes hold their curl, your mascara will apply a lot smoother and last a little longer.

Try: L’Oréal Paris False Lash Superstar Mascara

Hack 6: Ignore the Pricetag!

Rule number one of mascara: you can’t judge a mascara by its price tag. Some of the best mascara formulas can be found at your local drugstore, including the cult fave L’Oréal Paris Lash Paradise Mascara — a formula that is constantly compared to higher end mascara and comes out on top.

Hack 7: Stop Pumping That Wand

It can be tempting to vigorously pump your mascara wand into its tube — let’s be honest, we’re all guilty of it. This actually shortens the lifespan of your mascara by forcing air into the tube and drying it out.

Hack 8: Wipe it Off

Removing the excess product is the best thing you can do for your lashes. This simple step reduces clumping and helps to distribute products evenly on your lashes.

Hack 9: Layering is Key

Start by applying very thin layers of mascara and focus mostly on the ends. Continue to build layers until you achieve desired thickness and length.

Hack 10:

Use your blowdryer on the cold setting and gently dry your lashes in between coats to speed up drying time.

Hack 11: Wiggle!

When applying thin coats of mascara, wiggle your mascara brush as you apply for maximum volume.

Hack 12: Waterproof It

For your bottom lashes, use waterproof mascara with a very thin wand, and apply vertically.

Try:L’Oréal Paris Telescopic Mascara

 Hack 13: Clean it Up

Use a clean spoolie to brush through your lashes once everything is dry. This will eliminate clumps and ensure your lashes are separated.

Hack 14: Q-Tips Fix Everything

Dip your Q-Tip in makeup remover to remove any excess product from your eyelid or underneath your eye. Bonus points if you use a pointed Q-Tip to really get precise.

Source:https://www.makeup.com/mascara-hacks-video

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A Comprehensive Guide: Here’s How Much You Should Tip for 17 Different Beauty Services

Who doesn’t love going to the hair salon or getting their nails done? It’s little luxuries like that that can make you feel like a million bucks. Speaking of money, how many times have you found yourself staring at a beauty treatment receipt and wondered, “How much am I supposed to tip, again?” If your answer is approximately a zillion times, know that, one, you’re not alone, and two, the answer isn’t black and white. Sure, there’s the 15-20% rule for most services, but what about the ones that cost hundreds of dollars and require multiple sessions?

From waxing to eyebrow threading, gel manicures, facials, blowouts and even laser hair removal, we spoke with eight beauty experts to get the full rundown on exactly how much you should tip.

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How Much Should You Tip Your Hairstylist at the Hair Salon?

Answer: 15-20%

Hair salons offer an abundance of services but tipping 15-20% remains the standard. According to Jessica Barsamian, CEO of the Beldgrade Group, which owns James Joseph Salons, Mizu Salon and more, “It doesn’t necessarily matter what the service is — haircut, blowout, coloring, washing — it is always 15-20% of the total cost of the service itself.” Carolyn Aronson, CEO and Founder of It’s a 10 Haircare, however, acknowledges that sometimes dye jobs can get a little pricey, and in those cases, an exception can be made. “Depending on how many processes you receive during a color treatment they can all add up and it can become very expensive,” she says. “If your bill is $300 or $500, of course, to me the 20% rule can slide down a little bit — maybe a 12 or 15% tip,” says Aronson.

For those tricky scenarios when you have a different hairstylist cut your hair from the one who dyes it, Barsamian has a solution: “If there are multiple stylists you should tip on the price of each service individually. So, if the cut is $100, tip the cutter $20. If color is $200, to the colorist $40,” she says. “It does not depend on stylist’s level of experience. The price of the service increases as the level goes up.”

When it comes to showing some appreciation for your hairstylist’s assistant or washers, Aronson confirms you should tip them, as well. “If your hairdresser has an assistant you absolutely should tip them. It does not have to be 20%, but a $5 or $10 tip depending on how long they help work on you is a very nice gesture.”

How Much Should You Tip at a Medspa?

Answer: 0%

Because medspas are medical professionals, the tipping policy does not match that of other beauty services. In fact, it’s actually illegal to tip at all at a medspa. “Tribeca MedSpa believes medical professionals should never accept gratuity because it may influence the standard of care or weaken the fiduciary relationship,” says Victoria Lewis, Medical Aesthetician at Tribeca MedSpa. “Some medical esthetician’s are allowed tips in other practices, however, it is our policy that no one accepts tips.” So, save your cash!

How Much Should You Tip Your Manicurist at the Nail Salon?

Answer: 15-25%

In short, it can vary but it’s always appreciated. “I like to compare it to at a restaurant where you tip between 15%-25% on the total of your bill,” says celebrity manicurist and Essie nail artist Michelle Saunders. “For example, if a manicure is $20, tipping at 20% is common, which is $4.” Although tipping more when the price is lower is always appreciated, Saunders says the same tipping etiquette applies for higher-priced nail services. “Say got ‘the works’ at a high-end spa — gel mani and pedi — and the total is $120,” she continues. “Then 20% of that is $24. A good rule of thumb is more work, more tip.”

How Much Should You Tip Your Waxing Expert?

Answer: 20%

“Like any other service environment, gratuity is at the discretion of our guests, but 20% is standard and a good starting point,” says Helene Marie, waxing expert at European Wax Center. It doesn’t matter what area of the body you get waxed, as the overall waxing price is adjusted accordingly. “Similar to when one is at a restaurant and feel they have received excellent service or overall experience, tipping more is often customary.”

How Much Should You Tip for Laser Hair Removal?

Answer: $10-$20 or 20%

Christian Karavolas, the owner of New York-based laser salon Romeo & Juliette, says tipping differs slightly when it comes to laser spas versus other beauty services, mainly due to the overall price. “If a client is extremely happy, they’ll usually they’ll leave $10 for small areas and $20 or more for large areas,” says Karavolas. “Tips are always appreciated but voluntary. A client will get the same service whether they tip or not.” Because laser hair removal takes multiple sessions, Karavolas advises that tipping is typically done after each visit. If you book your laser hair removal session online with a third-party website be mindful that tipping may already be included or required. “Groupon and Living Social have a 20% tipping policy. Some facilities do charge that to a client.” Bottom line? Read the fine print.

How Much Should You Tip Your Esthetician for a Facial at a Spa?

Answer: 18-20%

According to Saime Demirovic, co-founder of GLO Spa NY, 18-20% is customary when seeing an esthetician for a facial. “The industry standard is pretty much the same as tipping at a restaurant,” she says. “It also depends on how much you enjoyed your treatment. The amount someone leaves as a tip can really send a message of how they felt about their facial.” Aside from showing a little extra gratitude to your esthetician for a job well-done, tipping generously is a nice way of saying you’re sorry if you arrive late to your session. “If you’re really late to your appointment and the spa is nice enough to treat you, it probably means your esthetician is forfeiting her lunch break for you. This would be a nice time to show how much you appreciate that,” says Demirovic.

How Much Should You Tip When Getting Your Eyebrows Done?

Answer: 20%

According to celebrity brow stylist Joey Healy, tipping 20% for eyebrow services — be it waxing, threading or plucking — is the way to go. There are instances where he recommends tipping more than 20%. Such as, “If someone took care of you before or after hours, worked through their lunch, came in on a day off,” explains Healy.

How Much Should You Tip Your Lash Stylist for Eyelash Services?

Answer: 20%

“I definitely recommend that services be tipped at 20%, per beauty service industry standards, including eyelash extensions, lash lifts and lash tints,” says Heather Elrod, CEO of Amazing Lash Studio. “Lash stylists undergo a great deal of training to perfect their craft. Stylists at Amazing Lash Studio, for example, go through an extensive two-week training and are licensed estheticians and cosmetologists, so lash services are truly a form of artistry for which they take pride.” If your lash stylist gives you the eyelashes of your dreams, Elrod asks that clients consider leaving a more generous tip of 25%.

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Source:

https://www.makeup.com/how-much-to-tip-beauty-services

 

How to Use Highlighter Spray for a Lit-From-Within Glow

At this point, all beauty junkies worth their weight in mascara know their way around highlighter and can differentiate between a powder formula that packs a punch and a cream formula that adds just a little something. Every once in a while, however, a new product enters the category that causes even the most devoted and experienced to pause and investigate. Cue highlighter sprays, a new take on the (now) classic beauty product. It offers shimmer rather than glitter, and differs from pigment-infused sprays meant to be spritzed all over. Spray highlighters are meant to be applied to a concentrated area, which can be difficult to achieve at first spritz. That’s why we tapped celebrity makeup artist and brand founder Patrick Ta to share his best tips and tricks for mastering the look.

It’s All About Focus

The key to getting a lit-from-within glow is concentrating the highlighter on specific parts of the face. Ta’s Major Glow Highlighting Mist works well for this thanks to its super-fine mist, which offers sheen rather than sparkle. When applying, “make sure you target certain areas of the face,” says Ta, whose go-to spots are the tops of the cheekbone and “C” around the temple.

Distance Is Key

To ensure you don’t look like you dipped your cheek in glitter, it’s important to get the distance right. Ta recommends six inches from the face, which will ensure you’re getting the benefit of the product without overdoing it. If you do go a little overboard, however, just use a clean beauty sponge to dab away excess product.

Use Your Resources

If you need help targeting specific areas, use a sheet of paper to block off the area you want to highlight — similarly to creating a wing using a business card. This will help to keep the highlighter in one place and concentrated in the areas you want to glow. If you want to be a little fancy (and have some extra coin to spend), pick up the Patrick Ta Beauty Major Glow Setting Fan, which can be used to help place the highlighter and set the mist.

It’s Not Just For the Face

According to Ta, the best way to finish off any look is to bring the highlighter down to your neck and décollatege, which helps everything to look cohesive and blended. You can spray the highlighter directly for an extra pop of glow, or buff it in using a brush for a diffused, sunkissed look.

Source:

https://www.makeup.com/how-to-use-spray-highlighter

 

 

Are You Wearing The Right False Eyelashes For Your Eye Shape?

Because not all falsies were created equal.

Wearing false lashes can you give you the longer, fuller eyelashes you’ve always dreamed of, but did you know that certain lashes will look better on you than others? Just like choosing a hairstyle to match your face shape, different false eyelash styles can enhance your natural eyes, or even change the shape of your eyes completely.

Understanding your eye shape will help you work out the best make-up to suit your face, but how do we determine the shape of our eyes? Get a mirror to look at the overall eye and assess its profile.

1.Can you see the whole iris (the coloured bit around the pupil) or is part of it obscured by the lid?

2. Consider if your eyes slant upwards at the sides and how much space rests between them in the middle.

3. Finally, look at the crease of your eyelid and observe if it’s visible with the eyelids open.

Knowing your eye shape is just the first step, now you need to choose your false lashes. With a growing range of falsies available (Eylure alone have over 100 products to choose from), picking the best lashes can be confusing. Should I choose volume over length? Will fake lashes look natural?

These are the questions people.

Avoid a false lash fail by following these rules and you’ll be fluttering a fuller looking lash in no time.

If You’ve Got… Almond Eyes
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Getty Images

Celeb: Beyoncé

Queen Bey has almond eyes – slightly pointed at the ends, with a wider centre where the curve of the iris is hidden by the upper and lower lids. Almond eyes are the eye equivalent of an oval face shape, so most lash styles look great. Show off the shape of your eyes by adding volume with full lashes that are evenly distributed.

The Right False Eyelashes For You…

Premium Lashes – Hot Stuff

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Morphe

If You’ve Got… Round Eyes
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Getty Images

Celebs: Katy Perry, Zooey Deschanel, Nicole Richie

If you can see most of your iris, then you have round eyes. This shape should use curly lashes to lift and enhance the curve of your top lid. Avoid heavy, voluminous lashes that make your eye look smaller and flatter.

Harmony Lashes #17
Huda Beauty
If You’ve Got… Mono-Lidded Eyes
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Getty Images

Celebs: Eva Chen, Liu Wen

Most commonly found among Asian eyes, mono lids (or epicanthic folds as they’re technically termed) are where the skin covers the upper eyelid and no crease is visible. Mono lids can wear top heavy styles and especially fluttery, multi-layered lashes to open the eye.

The Right False Eyelashes For You…

Boo 3D Eyelashes

Sweed Lashes
If You’ve Got… Close Set Eyes
Best False Eyelashes For Your Eye Shape
Dominique Charriau

Celebs: Kristen Stewart, Michelle Obama, SJP

If the distance between your eyes is shorter than the width of one eye, then your eyes are close set. With this eye shape, leave the inner corners free and concentrate on the outer corners to lengthen and lift eyes outwards.

The Right False Eyelashes For You…

Eylure Enchanted Oops-A-Daisy Lashes

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Eylure
If You’ve Got… Hooded Eyes
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Getty Images

Celebs: Blake Lively, Jennifer Lawrence, Nicole Kidman

Hooded eyes have a crease with a prominent brow bone so the eyelid is not clearly visible when the eye is open. The wrong lashes can pull hooded eyes down and make them look small. Try a fluttery mix with long lashes directly above the pupil to really open the eye at the centre.

The Right False Eyelashes For You…

Eylure Lengthening 115 Lashes

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Eylure
If You’ve Got… Upturned Eyes
Best False Eyelashes For Your Eye Shape
Monica Schipper

Celeb: Zoe Kravitz, Taylor Swift

Ladies with upturned eyes, where the outer corners point higher than the inner corners, are the perfect candidate for a cat eye. No wonder this is one of T-Swift’s fave eye looks. For an easy feline flick in seconds, try a flared half lash in the outer corner.

The Right False Eyelashes For You…

PÜR Pro Eyelashes – Socialite

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PUR
If You’ve Got… Protruding Eyes
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Getty Images

Celeb: Olivia Palermo

When she’s not giving us serious outfit goals, we’re always looking at what Olivia does with her make-up. With beautifully protruding eyes which recede deeply into the face, eyes like Olivia’s should always be the main event. Enhance their dreamy, romantic nature with a dramatic, feathery false lash like the Mac 35.

The Right False Eyelashes For You…

Lash – 35

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MAC
If You’ve Got… Deep Set Eyes
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Getty Images

Celeb: Natalie Portman

Ladies with elegant deep set eyes that sit under the brown bone should accentuate their large eyes. Look for extra length lashes that curl up and away from the eye – this avoids unsightly mascara smudges on the brown bone too.

The Right False Eyelashes For You…

Terryfic 3D Eyelashes

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Sweed Lashes x By Terry
Source:

It Shouldn’t Be This Hard for a Woman in a Wheelchair to Get a Pedicure

Federal laws prohibit businesses from discriminating against disabilities, and yet stories are still going viral about differently abled women being denied service at nail salons. How is this happening? Writer Madison Lawson investigates.

Early last week a screenshot of a Yelp review for a nail salon started surfacing on Facebook. In the post, a woman from St. Peters, Missouri, a suburb of St. Louis, wrote about the shock and frustration she felt when a salon manager turned her daughter Beth away from getting a pedicure. The reason, Mintner claimed: because Beth was in a wheelchair.

Like Beth, I live in suburban Missouri, I use a wheelchair, and I enjoy getting my nails done. I also understand that the fairly uneventful experience is uniquely different when you have a disability. It doesn’t change the way kicking back in a massage chair makes you feel—that’s still heaven—but when you’re unsure about how willing a salon will be to accommodate you, something as relaxing as a spa day can be the source of stress and anxiety.

As Dorothy Mintner, Beth’s mother, wrote in her now viral post, “I brought my daughter, who is disabled and in a wheelchair, to get a pedicure and manicure, and we were turned away. We were told they don’t do people like her.” She went on to explain that, despite the fact that both she and Beth’s friend offered to help Beth into a pedicure chair, the manager still refused service.

“I said, ‘I’m sorry—what?'” Mintner tells Glamour of the situation. “She said, ‘We don’t take people like her,’ to which I asked, ‘What do you mean?'” According to Mintner, there was a language barrier between her and the manager, who said they didn’t know what was “wrong” with Beth and kept repeating that they could not accommodate her. “At that point, I just really needed to leave,” says Mintner. “I was too upset. And you could tell Beth was very upset.”

Mintner says the ordeal was particularly painful because it was her first time taking Beth to get a pedicure in seven years, when Beth was in an accident that left her with a traumatic brain injury. Now Beth is nonverbal.

The salon manager (who is also part owner) of Q Nails spoke to local news station KSDK and admitted she denied Beth service due to fear of hurting her. Glamour reached out to the salon manager who, at press time, had not responded to a request for comment for this story.

The issue could also be a violation of Title III of the Americans With Disabilities Act, which prohibits discrimination from “activities” or “places of public accommodations” on the basis of disability. Mintner says she is now taking her case to the Missouri Commission on Human Rights, which can issue penalties against the salon, if they decide to take and rule on the case. According to KSDK, the penalties usually aren’t financial; rather, they could require the salon to retrain its staff or create new business policies.

The first time I went to Cierra, she asked me how I sit most comfortably. I told her the situation with my arms, and she brought her entire kit up to me so she could do my acrylics on the tray table of my wheelchair. I felt like everybody else in the salon. We spent our time gossiping about the Kardashians and our favorite trends. Now when I go in for an appointment, I don’t even think about the fact that I’m in a wheelchair because it’s not relevant. I’m just another paying customer.

You might be reading this as an able-bodied person thinking, How can I do anything to help? Recognize that people with disabilities make up the single minority that anybody could potentially become a part of at any point in their life. Seven years ago, before her accident, Beth walked into any salon she chose. She should be able to roll into any salon she wants to now.

Madison Lawson is a writer based in Columbia, Missouri. Follow her @wheelchairbarbie.

Source:

https://www.glamour.com/story/wheelchair-nail-salon-discrimination